THE PILLARS OF B2B ECOMMERCE

B2B Ecommerce Supports Expansion

Entering new markets is not easy when you are tied to one region, but Jared Seitz and Nicole Donnelly take less than two minutes to explain how adding ecommerce can help B2B companies expand into areas where they may not have boots on the ground. From their webinar called “10 Things We Love About B2B Ecommerce”. Watch now!

Transcript of the video

Hey, it's Jared from Acro. Recently, I sat down with Nicole Donnelly for our "10 Things We Love About B2B Ecommerce" webinar. Here's part of our conversation: 

Jared: You need the willing customer that's also thinking, okay, I want to order this at midnight, or you use that as an opportunity to expand globally. And you might be sleeping in North America but everyone's awake over in China, Europe. 

Nicole: Yes that's our second thing that's amazing about it, is that you can expand into completely new markets. 

So if you're a regional manufacturer who's just serving one small, who traditionally has been serving one small area, you got boots on the ground there, right, like built your business with the traditional sales distribution channel. Now, you can expand nationally and even globally. 

With ecommerce, there are multiple storefront capabilities and being able to set up multiple languages so that you can, you know, sell across the world. 

And what's great about that is it's so scalable and efficient because you don't need to have boots on the ground all over the world to sell in order to sell. Right, like you just need a store, and you can sell anywhere, and you don't have to worry about that investment in, you know, human capital, um, in some of those other areas of the world, right you can, just invest where you're at still, locally, but have that broader reach.