By Laura Meshen
Posted in
November 15, 2024
Recap — Manufacturers Digital Transformation Roadshow | Article
EVENT RECAP — CALGARY & VANCOUVER
Manufacturers Digital Transformation Roadshow
November 5th, 2024, saw the kick-off of the newest event designed specifically for manufacturers who want to change how they do business to meet the ever-increasing demand for digital sales.
Billed as THE one-day event for gaining the insight you need to accelerate your company's digital transformation, the lineup of speakers did not disappoint.
Kicking off the day by introducing the keynote speaker, Kyle Zwaagstra from Acro Commerce, made everyone comfortable and was the perfect hypeman to get the morning rolling.
The keynote speakers from Acumatica opened the discussions with the core theme — The Future of Manufacturing: Embracing Digital Transformation — highlighting trends and benefits and showcasing successful trends in digital transformation.
Further sessions throughout the day by Acro Commerce, The Answer Company, Google, BigCommerce and Storyblok covered vital topics such as:
- Identifying areas for digital transformation & assessing current capabilities.
- Developing a digital transformation strategy
- Cloud ERP systems to streamline operations, improve data accuracy
- Enhancing content management to improve customer engagement & streamline content workflows.
- Introduction to headless/decoupled architecture (Gesso) & the advantages it brings for B2B.
- Generative AI and its place in modern manufacturing.
Kyle Zwaagstra, Strategic Partnership Manager at Acro Commerce, warming up the morning crowd.
James Mallory from Acumatica was the keynote speaker on the Vancouver stop.
Greg Foster from Acro Commerce and Darren Redies of The Answer Company teamed up to give a great presentation on the value of Discovery & Strategy.
Jace Anderson, VP of Sales, and Calvin Barrett, Strategic Partnership Manager, both from Acro Commerce, lit up the room when they discussed architecture and accelerators.
Thank you to our partners for making this event come to fruition. We cannot wait until the next one!
Feedback from the MDT Roadcrew
“The event provided the audience with a great snapshot of how technology is evolving and how it can be used to grow their business today and into the future. This truly unique event will continue to help companies around North America as the roadshow travels from city to city.” - Jeff Clark, Director of Marketing, Acro Commerce.
“Yesterday’s MDT event was a powerful reminder of the industry’s appetite for digital transformation.
Attendees were highly engaged, with notebooks filled from start to finish, a sign of just how valuable the discussions were.
Seeing our partners and speakers journey to Western Canada was fantastic, showing real dedication to bringing this conversation to our region. Special shoutout to Nina from Storyblok, who travelled all the way from Brazil to join us. It was an honour to share the stage with such incredible thought leaders, working together to inspire new possibilities for our industry.” - Greg Foster, Director of Sales, Acro Commerce
Did you miss us in person? Have a question? Let’s talk!
Use the form below and one of our team members will reach out immediately.
Does your buying experience meet your customer’s needs?
Close the gap with this whitepaper.